My Attorney Laughed At Me

From:
Scott P. Scheper
Rancho Santa Margarita, California
Thursday, 3:31 p.m.

Dear Friend,

"Oh and one more thing," my attorney laughed. "Change your book title. No one out there is going to read a book titled Antinet Zettelkasten."

These were the words that greeted me two years ago when I contacted an attorney in order to form my LLC. I was gearing up for the launch of my book, Antinet Zettelkasten. This attorney bragged about working with bigwigs like Jim Quick and gurus like Ryan Lee.

He told me he would set up my LLC and proceed with the paperwork. He then advised me to change the title of my book.

At the time, I was filled with doubt. I had little self-confidence that this little book about an analog notecard system would find an audience.

I am extremely proud of myself that I stuck to my guns. I knew in my heart that this individual was not the dream reader I should care about.

You see, LEGO went through something similar years back. Their sales were declining, so they hired high-end management consultants from McKinsey & Company. When they followed McKinsey's advice, they ended up performing even worse. Why?

Because LEGO Began Listening to Management Consultants and Attorneys Instead of Their Hardcore Fans!

After a leadership change, the new CEO surveyed LEGO's most hardcore fans. What he found was that instead of making LEGOs easier (as McKinsey recommended), the hardcore fans wanted more difficult LEGO sets.

This insight birthed the Millennium Falcon——an extremely challenging LEGO set that turned the entire company around.

When my attorney laughed in my face at my book idea called Antinet Zettelkasten, I knew deep down that he was not the person I ought to listen to!

This is something that I unfortunately see happen to so many aspiring writers, creators, thinkers. They research a market and come away with a key insight that is fascinating and profound.

Yet when they discuss this book idea with someone else who is not in the market, that opinion ends up swaying them away from what they actually should be writing and working on. I got laughed at by my attorney, but guess what?

I Ignored His Advice!

And today, this book helps generate over $403,000 every single month.

I do this revenue without selling the book on Amazon! I do it by following a unique business model that is actually quite simple. It revolves around three steps, underpinned by the power of analog publishing.

Listen: chances are that you have recently stumbled into my world. You have uncovered what I know is the best knowledge development system for extracting important ideas from books and turning them into interconnected thoughts.

However, there is an important phase transition you must undergo——and that phase transition is what most people in the personal knowledge management space never end up shifting into.

The phase transition I'm talking about is shifting from taking notes to then turning those notes into written output.

I hate to break it to you, but Antinet is not the end itself. It is the means to an end. The end that you want to strive to create is turning your knowledge and your thoughts——which you are developing on notecards——into either a book, an analog monthly newsletter, another type of knowledge product.

I see too many people get obsessed with a new shiny object and then just take notes and not turn it into anything valuable. This is why I have launched a writing incubator called Write to Freedom.

I want to help you take your Antinet Zettelkasten and then transition that into a book. I want to help you turn your knowledge into something that will then allow you to make multiple six figures a year by only writing one thing a month.

In fact, I would like to personally work with you and help you create, launch, monetize your knowledge such that you are making a minimum of $12,000 per year guaranteed, and I won't stop working with you until I get you there. Furthermore, I will then give you the roadmap to scale to $20,000 per month and beyond.

If you're ready to turn your note cards into a knowledge product that you can be proud of——and potentially laugh all the way to the bank——then I have something special for you.

I've created a detailed 44-minute video that reveals every step of this powerful business model. It's the same model that took me from being laughed at by my attorney to generating over $400,000 per month.

In this video, you'll discover the three simple steps that form the foundation of this six-figure business model. You'll learn how to leverage the power of analog publishing in a digital world. I'll show you the exact strategy I used to go from $0 to $403,000 per month in less than two years. Most importantly, you'll see why your Antinet Zettelkasten is the perfect launching pad for your success.

Don't let doubt or naysayers hold you back from your potential. Watch the video now and take the first step towards turning your knowledge into a thriving business:

www.ScottScheper.com/private

After watching, we can have a friendly, casual discussion about any questions you have. If it's a fit, great. If not, great——but at least you'll be educated about the best business model out there for independent thinkers and creators like yourself.

Remember, I only have a few spots available because I personally dedicate significant time to each person I work with. So if you're ready to prove the naysayers wrong and create something truly valuable from your knowledge, don't wait. Watch the video now.

Warm regards,

And always remember,

To stay crispy, my friend.

Scott P. Scheper

"A Man Who Is Now Laughing At His Attorney!"

P.S. This email is going out to over 18,000 people now. I have limited spots to work with me in my writing incubator, because I personally dedicate a significant amount of time to each and every person I work with to ensure their success.

Therefore, if you would like me to help you live your dream lifestyle and make six figures a year writing one thing a month——then here is a detailed video that shows you everything:

www.ScottScheper.com/private

P.S. #2: I want to thank everyone who sent me notes wishing me well yesterday! The good news is the fire stopped. It didn't burn down our home, and the earth angel, Fitzy and I are safe. It's crazy out there right now——stay safe. 🔥