Martha Stewart
From:
Scott P. Scheper
Rancho Santa Margarita, California
Tuesday, 8:03 a.m.
Dear Friend,
The other day, my wife and I sat down to watch Netflix. We do this to extinguish any semblance of actually using our brains after a long day of working and attending to our newborn baby. Netflix is the perfect way to recuse yourself into a vegetative coma as you exercise very little brain cells, and what better way to eliminate the use of any brain cells than by watching their latest documentary that they are trying to shill and perpetuate into the minds of Mass America.
The documentary I am speaking of is called Martha. It is about Martha Stewart. Because I like to keep an open mind and I'm always willing to learn and glean insight from business figures or thought leaders or entrepreneurs, we decided to give it a try.
Within the first 15 minutes, Martha outlined a rather negative, skeptical and pessimistic worldview that she holds. We continued to press on. However, then she got into the story of her first marriage in which a man whisked her away because he was wealthy to an incredible destination in Europe and how she decides to go out alone for a night on the town and proceeds to immediately make out and have a one-night stand with another man. What a noble, solid individual Martha Stewart is.
Anyway, we kept trying to make it through this documentary. However, the cynicism present in Martha and her frankly negative disposition towards everything caused me to get rather bored. Yes, that's right. I found myself rather bored with yet another individual who is the darling of pop culture for some reason as she shills her wine and all of her products. However, this got me to ask an important question.
How is it or why is it that Martha Stewart became so popular? During the viewing of this documentary, it actually became quite clear. You see, the foundation of Martha Stewart's entire enterprise rests on one thing:
Books!
Martha Stewart is celebrating her release of the 100th book that she has written. That's right——Martha Stewart has written 100 books. That makes her technically more prolific than Niklas Luhmann——the most influential originator of Zettelkasten. Of course, Martha's books are likely ghost-written and contain 80% recipes. However, the entire engine at the epicenter of her publishing enterprise revolves around books.
You would think that books in this era of TikTok junk food mind garbage would be dead. However, if that was your belief, you would be quite wrong. In fact, yesterday I turned on Sunday Morning on CBS, and lo and behold, Cher is emerging into relevance again with the publishing of her new book.
Why Are Books So Powerful?
That is the perennial question that I think will not cease in 100, 200, 300 years from now. The fact is books are the best vehicle for attracting a tribe of superfans into your world.
Listen: Two years ago, I was making $0 a month. I was spending my days reading, researching, writing. I was taking notes on note cards and I was scheming. That's right. I was scheming because I knew that I had uncovered the single best business model for knowledge creators today, and that business model all revolves around the power of analog knowledge.
Today, and for the past six months, I have been doing over $300,000 in revenue per month. That's right. Two years ago, $0 a month. Now I am doing over $300,000 in revenue per month and it's only growing. I am now on a mission to teach this business model to others out there. Just this weekend, one individual who came through Write to Freedom just launched his analog knowledge funnel, and it is taking off. It is going to be what I believe, one of the most impressive high-growth campaigns on the internet to take over and cap off the end of 2024.
Which Brings Me to My Ultimate Question...
Are you going to let another year pass by where you do not publish the book you were born to write? Where you do not do anything? Where you write down all of your great and well-intentioned New Year's plans and then do absolutely jack shit about it?
Is that going to be your 2025? Or as we are nearing the end of 2024, are you going to take a stand? Are you going to say enough's enough?
Because the symphony that you put off for tomorrow never gets written. It happens by making a decision——a decision today that you are going to commit to cutting off all of that other crap and distraction out there. Sit down on your butt and write your fricking way to freedom.
That's right——Write to Freedom. That is an incubator that I have launched, which has taken dozens of people from $0 a month to launching their first book and heading towards their first six figures a year. All it requires them to do is write one thing per month.
The good news is that I am committed to working with you personally until you get to $10,000 per month——guaranteed. That's right. A guaranteed commitment. I will not stop working with you until I get you to $10,000 per month.
I have a proven system——a check-by-check framework that I am going to run you through and have you follow. It's the step-by-step system that I followed that allows me to enjoy monthly earnings of over $300,000 per month. I'm going to take you along my journey, step-by-step and get you to $10,000 a month guaranteed, and I won't stop working with you until we get there. Now for the bad news.
In two days——meaning at 11:59 PM Pacific Time on November 20th——I am shutting down enrollment this month into Write to Freedom. That means you only have a few hours to make a decision. Whether you want to say enough's enough, it's time for me to write the book I was born to write and attract the tribe of readers that I was meant to impact.
There are only 2 spots left! After these 2 spots I plan to reevaluate and I'm not sure when more will open.
Being that you are the type of person to pick up a book about sharpening your mind through analog tools, through note cards, I believe that you are going to make the right decision.
Want to know exactly how this works?
Watch this detailed 44-minute video that shows you everything:
After you watch it, you'll have the opportunity to schedule a call with my admissions manager. It will not be a high-pressure sales call or any of that BS. It will be a call to figure out if we are a mutual fit——whether I'm a good fit for you and whether you're a good fit for me.
It's a two-way street and if it is a good fit, then get ready for the ride of your freaking life
The best time to start is now——before New Year's kicks off and it's already too late.
Watch the video now:
Warm regards,
And always remember,
To stay crispy, my friend.
Scott P. Scheper
"A Man Who Knows The True Cost of Waiting!!"
P.S. - Over the past few weeks, I've received hundreds of questions about Write to Freedom. It seems like there are some key points that keep coming up again and again.
Before spots fill up, I wanted to take a moment to answer the most common questions I'm getting. This way, you'll have complete clarity about whether Write to Freedom is right for you.
Q: How much one-on-one help do I actually get?
This isn't some course where you're thrown into a Facebook group and left to figure things out on your own. I work with you personally, every single week. We meet regularly to solve problems, refine your strategy, and keep you moving forward. When I say I'll work with you until you hit $10,000 per month, I mean I will personally work with you until you get there.
Q: I already have a website/funnel/email list. Do I need to start from scratch?
No! When you join Write to Freedom, you get instant access to Greenlamp——our all-in-one platform for independent creators. We'll help you migrate everything over, allowing you to cancel all those expensive services (hosting, CRM, email platforms, etc.). Everything runs through one simple system, including cross-posting to social media. Most members end up saving hundreds per month in subscription fees alone.
Q: Who is the ideal client for Write to Freedom?
The writers who thrive in Write to Freedom share one key trait: They have a burning desire to build something meaningful. They want to reclaim their time, build a predictable income, and create leverage with their writing. You don't need to have your idea perfectly formed——that passion and drive are far more important. If you already have some expertise or an audience (even a small one), that's fantastic and can accelerate your journey to $10k/month. But it's not required.
Q: What if I'm not sure about my book idea or niche?
That's exactly what the first few weeks are for! I work closely with you to narrow down your focus to something that will actually work in the market. We find the perfect intersection of your unique talents, interests, and skills. The process itself forces you to put pen to paper and create——which naturally helps refine your ideas and gets you unstuck.
Q: What if I've never written a book before?
Listen——your first book doesn't need to be your magnum opus. It doesn't need to be a #1 bestseller. That's unrealistic pressure that keeps most writers stuck forever. Instead, think of your first book as paid market research. You're getting experience, building an audience, and actually making money while you learn. When you write your "perfect" book later, you'll have real experience and a built-in audience ready to buy it.
Q: How much time do I need to spend watching training videos?
This is an action-oriented incubator, not a Netflix binge. You'll get 5-10 minutes of focused instruction each day, then spend your time actually doing the work. You learn by creating, not by consuming endless content. I've found people learn 100x more from taking action than from watching videos.
Q: I have ADHD/get easily overwhelmed/have too many ideas. Can this work for me?
Absolutely! In fact, many of our most successful members are creative types who struggled with traditional systems. Write to Freedom provides clear structure——like bumpers in a bowling alley——that helps channel all that creative energy in a productive direction. You get a proven framework to pour your ideas into, preventing that scattered feeling that stops so many writers.
If you'd like to see exactly how all this works, I've created a detailed 44-minute video that shows you everything:
